Danger alerts for moms
Know what's happening a mile from your kids.
Mom Alert tells you about fires, car crashes and police activity near your kids the moment they're reported. Your kids can tell you they're OK with one tap on their watch or phone.
- Works with a kid's watch, phone or both
- You choose the radius
Brush fire reported
0.4 mi from Violet · 12 min ago
Dash: "Pick me up"
Sent from his phone
Jack-Jack is home safe
All quiet within 1 mile
The 74-second tour
See a school day with Mom Alert
A fire near Violet's school, police activity on Dash's walk home, and a quiet afternoon for Jack-Jack, all from one app.
- Police activity.
- Fires.
- Crashes.
- Weather.
The problem
Most moms hear about it hours later.
From the group chat, the evening news or a text from another parent. By then the road is closed, the school is locked down and you've spent the afternoon not knowing. Mom Alert watches the area around each of your kids so you hear about it first.
How it works
Set it up once. Breathe easier every day.
Add your kids
Pair each child's smartwatch, phone, or both. Each kid gets their own little character on your map.
Pick your radius
Half a mile, one mile or two. Save places like home, school and Grandma's house.
Get alerts that matter
Only incidents inside a child's zone reach you, sorted by how serious they are.
Kids check in
One tap sends "I'm OK!", "Pick me up" or "Running late" straight to you.
Features
Everything you'd want to know, nothing you don't
Every kid on one map
Violet, Dash and Jack-Jack each show up as their own character, with a badge for the device they carry. Glance at the map and you know who's at school, who's walking and who's already home.
You decide how close is too close
Set the alert radius around each child and save the places that matter, with arrive and leave notices for home and school.
- ½ mi — about a 10-minute walk
- 1 mi — about 20 minutes
- 2 mi — about 40 minutes
Alerts that tell you what to do
See how far the incident is from your child, how serious it is and what's happening right now. Penny, our mother hen, sums it up in plain words, then you can call their watch, send "Are you OK?" or let them know you're on your way.
Send a safer way home
When there's police activity on your child's route, send a safer route to their phone in one tap. You'll see them walking away from the area, and you'll get a heads-up when their battery runs low.
One big button for kids
Kids get a simple screen with "I'm OK!", quick messages and an SOS button they hold for three seconds to call you. Their screen always says Mom can see where they are, so tracking never feels like a secret.
What you're alerted about
Four kinds of alerts, ranked by how much they matter
Police activity
Lockdowns and police activity near schools, parks and home.
URGENTFires
Brush, house and building fires, with smoke and road-closure notes.
HIGHCrashes
Accidents on or near your child's route, so you can plan around them.
MEDIUMWeather
Wind, heat and storm advisories for every zone you've saved.
INFOWhatever your kids carry
A watch
For younger kids without a phone. Big buttons, quick check-ins and an SOS button.
VIOLETA phone
For kids who walk or bike on their own. Safer routes, messages from you and battery warnings.
DASH
Both
Location from whichever device is on them, and you see the battery on each.
JACK-JACKPricing
One simple plan for the whole family
$19.95per month, includes your first child
+$9.95 per month for each additional child
- Police, fire, crash and weather alerts near each child
- Family map, safe zones and your choice of radius
- Kids' app for their watch, phone or both
- "I'm OK!", quick messages and the SOS button
What it costs for your family
Number of kids
- First child
- $19.95
Per month after your free week
$19.95
Your first 7 days are free.
Questions
Good questions from good moms
When can I start using Mom Alert?
We're building it now. Join the waitlist and you'll be among the first to hear when it's ready.
Does my child need a phone?
No. Younger kids can use a smartwatch on its own. Older kids can use a phone, and some families use both.
Where do the alerts come from?
Mom Alert uses public emergency reports, like fire dispatch, traffic incidents and police activity, and only shows you the ones inside each child's zone.
Will I get buzzed all day?
No. You only hear about incidents within the radius you set, and each alert is marked urgent, high, medium or info so a wind advisory never feels like a fire.
Do my kids know they're being located?
Yes. Their screen always shows that Mom can see where they are. We think kids should be in the loop, and it builds trust as they grow up.
How much will it cost?
Start with a free 7-day trial. After that it's $19.95 a month for your first child, plus $9.95 a month for each additional child. Joining the waitlist is free.
Keeping an eye out, so you can breathe.
Be first in line when Mom Alert launches.